By Mike Dobbs
November 03, 2009

 
Article Highlights:

Natural search clicks were 17 percent higher on days when paid search ads were running
Keep an eye on universal results to determine when and where to build out content
Look at how new technologies can help you and become an early adopter
Next in SEO
While search engine optimization (SEO) and paid search [...]

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By Julie Ann Ross (c) 2009
Search engine marketing (SEM) has evolved to become the most reliable strategy for reaching your target audience and driving conversions on the internet. It compels your market to visit your website; it boosts your company’s exposure within your space; it positions your product as the solution to their problems. As [...]

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By Jill Whalen (c) 2009
What Is a Title Tag?
The title tag has been – and probably will always be – one of the most important factors in achieving high search engine rankings.
In fact, fixing just the title tags of your pages can often generate quick and appreciable differences to your rankings. And because the words [...]

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