Archive for 'Search engine marketing (SEM)'
10 tips for combining SEO and paid search
By Mike Dobbs
November 03, 2009
Article Highlights:
Natural search clicks were 17 percent higher on days when paid search ads were running
Keep an eye on universal results to determine when and where to build out content
Look at how new technologies can help you and become an early adopter
Next in SEO
While search engine optimization (SEO) and paid search [...]
Search Engine Marketing: A Perfect Blend Of Social Media, SEO and SEM PR
By Julie Ann Ross (c) 2009
Search engine marketing (SEM) has evolved to become the most reliable strategy for reaching your target audience and driving conversions on the internet. It compels your market to visit your website; it boosts your company’s exposure within your space; it positions your product as the solution to their problems. As [...]
